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HQ Magazine Covid-19 Updates

As we’ve all experienced recently, change is inevitable not only in life but also in business. Webster defines change as “any alteration in the status quo.” With Covid-19 threatening lives across the country (and the globe) retailers and vendors alike may experience changes to normal operating procedures — it might be fewer customers, delays in product availability, or even being forced to lock the doors temporarily for the good of our neighbors and communities. But if there’s anything that those in the cannabis and smoke shop industries have proven over the years, it’s that they are survivors, willing not only to stand their ground, but also to adapt to changes in the economic and political environments.

HQ Magazine is proud to be a trusted source of information to those in the cannabis and counter-culture industries, and for more than two decades we have held strong to our mission to help retailers and vendors be effective, successful businesses. Primarily, we’ve done that through our monthly print magazine. Don’t worry — the magazine will keep coming as always. But in the light of changes taking place in the face of the pandemic, we’re going to ramp up our communications efforts to include more digital content. Wether you’re in lockdown mode or just experiencing a slowdown in business, now’s not the time to sit back and wait for things to get better —- now is the time to dive into learning new skills and approaches that will help you to run a viable business, not only in the immediate future, but for whatever changes may effect the future.

One of the new elements we are adding to our social media is livestream interviews with vendors, retailers and advocates within our industry. We’ll let you know the days and times when you can tune in — you’ll even be able to ask your own questions during the broadcasts! Please let us know if there are any special guests you’d like us to put on the list.

Our daily social media feeds, Facebook and Instagram in particular, will continue to highlight new products, industry news, marketing tips, etc.

We’re all in this together. Always have been, always will be. That’s how we will continue to survive and have a healthy, vibrant, successful industry.


Sandy Caputo
HQ Magazine
Director of Sales & Marketing


Pssst. Hey there. It’s us, your pals at HQ. Is it safe to come out yet? It’s a weird question for us to be asking, we know, but keep in mind this is print media. It’s still late March where we are, but you’re reading this in May. That’s five weeks in the future for us and we have no idea what that looks like. Where we are, the world as we’ve known it seems to be hanging in the balance. Half the population is basically on house arrest while the global economy is on the verge of taking a siesta. 

We are hoping against hope that by the time this issue hits your mailbox, the world will be returning to some semblance of normal, that maybe we’ll all be wondering if we didn’t overreact just a little. We can hope. But whatever the scenario is in May of 2020, take heart. Remember that as Americans, we come from a long line of generations before us who stared into the abyss and laughed in the face of oblivion. It’s just what we do. 

So, chin up. Stay stocked and stay vigilant. You can weather this. You’re in the business of pleasure, of healing, and of aiding and abetting the pilgrims on their sacred journey. The world needs you now more than ever. 



May News

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April News

Finally Some Good News for Vaping After months of pressure from the scientific community, the American Heart Association’s academic journal retracted a widely circulated vaping

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Cannabis on Deck

March News

In a move that raised many eyebrows, Major League Baseball (MLB) and the players union announced they had reached an agreement to remove cannabis from

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Facebook FEED

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Everywhere you turn these days it's cannabis, cannabis and cannabis. Some places more than others ---- according to a new report by Medical Marijuana Inc., these are the top 10 cities interested In ... See more

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Nothing says Thanksgiving more than pumpkin Pie! But topping your slice with a dollop of CoolWhip just seems kind of boring these days --- like most things, you can make it better with cannabis. ... See more

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Street Style: Greenlane Celebrates Keith Haring with Collection of Functional Art – HQ The Mag

Check out this awesome collectors set from Greenlane!


#Glassart #Smokeshop #Cannabis #counterculture #art #alternative

The artwork of Keith Haring’s iconic artwork seems to inspire collaborations time and time again. Street art is for the people after all. Haring’s iconic images have been licensed by brands like ... See more

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Glass artist Josh Williams knows the secret about Baby Yoda!


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Spoiler Alert! The he we’re referring to is a character in the new Disney+ Star Wars series “The Mandalorian.” He is tiny, adorable and green with giant black eyes and huge pointy ears. He is ... See more

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This has nothing to specifically do with smoke shops or cannabis, but is an interesting marketing lesson nonetheless. During World War II, the Allies tracked bullet holes on planes to reinforce them ... See more

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Legal Differences Between The Tobacco And Cannabis Vape Industries

Tokeaway: How well do you know your industry? While there is a great deal of crossover and similarity between two types of vape products—tobacco and cannabis, it’s important to note for retailers ... See more

The term “vape” wasn’t used a decade ago, but now you can hardly go a day without hearing it; and yet there is often confusion surrounding the term as it doesn’t denote what is being vaped, ... See more

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VIDEO | Elmo & Abby Want You To Stop Being A Grouch At Work | Fast Company

'Tis the season to be stressed ---- even more reason to have some patience, understanding and kindness to create a jolly happy atmosphere at your business.


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Always remember to be kind...and to laugh!

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Survey: 39% of consumers have ditched in-store purchases due to out-of-stocks

Tokeaway: How's your inventory level? The leading reason for leaving stores to purchase online was out-of-stock items; 43% of retail associates surveyed cited customer complaints about out-of-stocks ... See more

Over half of Gen X shoppers and 75% of millennials have abandoned items only to buy them online, according to a new report. 

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