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Welcome!

“Life comes at us in waves. We can’t predict or control those waves, but we can learn to surf.”
—Dan Millman, Author of Way of the Peaceful Warrior

Happy New Year and welcome to a brand-new decade! It’s an exciting time to be alive and in business—and equally chaotic.

We opened with the Dan Millman quote for a reason. There’s probably no better piece of wisdom to impart at the outset of 2020 than that which is carried in the above words. Contemplate them for a moment and consider their meaning.

When a surfer enters the water, they must first paddle out to the breaking point before they can even hope to catch a wave. They can’t do that by fighting the incoming crashes or trying to jump over them. They accept the waves as inevitable and dipper underneath them as they push ahead. Once they’re beyond the choppy waters, their success once again comes not from struggling against the current, but from moving with it and harnessing its power.

Hold onto this thought as you weather the coming year. We can never know what the future holds. We can speculate on what we see and prepare for the probabilities, but beyond that, we can only maneuver the ever-changing tide as it comes.

Thank you for continuing to turn to HQ for the information that matters to you and your livelihood. We are grateful for the opportunity to serve the industry we call home and look forward to yet another year of highlighting the best that this incredible space has to offer.

Welcome!

Merry Holidays and a happy New Year to you, dear reader. We sincerely hope the season is one filled with joy and celebration and you manage to find some downtime somewhere between the Christmas rush and closing inventory.

But let’s move past the pleasantries. There’s a new year coming, and with it, big changes on the horizon. If you’ve yet to come up with your resolution, that’s OK. We have it for you: to pay attention. It may be more important now than ever. Here are a few reasons why: Read More

Our Mission

As the industry’s leading publication for over two decades, we want to remind you all that we are more than just another magazine; WE are the nexus of commerce for the counter-culture marketplace; headshops, smoke shops, vape shops, adult novelties, and dispensaries. Both publisher and platform, HQ exists to facilitate the continued evolution of a once-marginalized industry now on the cusp of legitimization.

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VIDEOS

ABOUT US

Headquest (HQ) is a monthly business-to-business magazine that has been serving a broad range of counterculture retailers since 1998.

HQ goes to smoke/gift shops, hydroponic stores, cannabis dispensaries, adult stores, convenience stores, and similar retailers throughout the U.S. and Canada. Look for HQ Europe/U.K. coming soon!

HQ has a monthly circulation of approximately 16,000. As HQ is distributed to retail outlets only, it has become a trusted buying tool and information source for these retailers. HQ is also distributed at all major tradeshows. Retailers find HQ’s unique insights into our industry via full-length articles and product spotlights, always refreshing and informative. In addition, HQ provides readers with first-hand, successful business practices by featuring a thriving retail store every month. All of this makes HQ the premier trade magazine and your best venue for successful advertising.

FEATURES & NEWS

Juul Makes Cuts

Need a job? So do a whole bunch of (former) Juul employees. In response to criticism over its marketing practices, which investigators claim are aimed

Read More »

Speaking of Jobs Openings

Cannabis recruiting company Vangst just released its 2019 annual salary guide and as expected, as more states legalize medical or recreational cannabis sales, and nascent

Read More »

Facebook FEED

1 month ago

Everywhere you turn these days it's cannabis, cannabis and cannabis. Some places more than others ---- according to a new report by Medical Marijuana Inc., these are the top 10 cities interested In ... See more

1 month ago

Nothing says Thanksgiving more than pumpkin Pie! But topping your slice with a dollop of CoolWhip just seems kind of boring these days --- like most things, you can make it better with cannabis. ... See more

1 month ago
Street Style: Greenlane Celebrates Keith Haring with Collection of Functional Art – HQ The Mag

Check out this awesome collectors set from Greenlane!

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#Glassart #Smokeshop #Cannabis #counterculture #art #alternative

The artwork of Keith Haring’s iconic artwork seems to inspire collaborations time and time again. Street art is for the people after all. Haring’s iconic images have been licensed by brands like ... See more

1 month ago

The big day is almost here. Gobble down the turkey giblets, oyster dressing and pumpkin pie and then get down to business getting ready for Black Friday --- or Green Friday as we call it in the ... See more

1 month ago
Glass Baby Yoda Will MELT Your Heart – HQ The Mag

Glass artist Josh Williams knows the secret about Baby Yoda!

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#starwars #babyyoda #Mandalorian #disney #Glassart #Smokeshop #Cannabis #counterculture

Spoiler Alert! The he we’re referring to is a character in the new Disney+ Star Wars series “The Mandalorian.” He is tiny, adorable and green with giant black eyes and huge pointy ears. He is ... See more

2 months ago

This has nothing to specifically do with smoke shops or cannabis, but is an interesting marketing lesson nonetheless. During World War II, the Allies tracked bullet holes on planes to reinforce them ... See more

2 months ago

• Apple Deletes Vape Apps
• Joe Biden: Marijuana May Be Gateway Drug
• CBD Searches on the Rise
• 414,000 New Positions Expected in Cannabis Companies
• CBD Users Could Test Positive for ... See more

2 months ago
Legal Differences Between The Tobacco And Cannabis Vape Industries

Tokeaway: How well do you know your industry? While there is a great deal of crossover and similarity between two types of vape products—tobacco and cannabis, it’s important to note for retailers ... See more

The term “vape” wasn’t used a decade ago, but now you can hardly go a day without hearing it; and yet there is often confusion surrounding the term as it doesn’t denote what is being vaped, ... See more

2 months ago
VIDEO | Elmo & Abby Want You To Stop Being A Grouch At Work | Fast Company

'Tis the season to be stressed ---- even more reason to have some patience, understanding and kindness to create a jolly happy atmosphere at your business.

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#businesstips #kindness ... See more

Always remember to be kind...and to laugh!

2 months ago
Survey: 39% of consumers have ditched in-store purchases due to out-of-stocks

Tokeaway: How's your inventory level? The leading reason for leaving stores to purchase online was out-of-stock items; 43% of retail associates surveyed cited customer complaints about out-of-stocks ... See more

Over half of Gen X shoppers and 75% of millennials have abandoned items only to buy them online, according to a new report. 

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