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“Life comes at us in waves. We can’t predict or control those waves, but we can learn to surf.”
—Dan Millman, Author of Way of the Peaceful Warrior

Happy New Year and welcome to a brand-new decade! It’s an exciting time to be alive and in business—and equally chaotic.

We opened with the Dan Millman quote for a reason. There’s probably no better piece of wisdom to impart at the outset of 2020 than that which is carried in the above words. Contemplate them for a moment and consider their meaning.

When a surfer enters the water, they must first paddle out to the breaking point before they can even hope to catch a wave. They can’t do that by fighting the incoming crashes or trying to jump over them. They accept the waves as inevitable and dipper underneath them as they push ahead. Once they’re beyond the choppy waters, their success once again comes not from struggling against the current, but from moving with it and harnessing its power.

Hold onto this thought as you weather the coming year. We can never know what the future holds. We can speculate on what we see and prepare for the probabilities, but beyond that, we can only maneuver the ever-changing tide as it comes.

Thank you for continuing to turn to HQ for the information that matters to you and your livelihood. We are grateful for the opportunity to serve the industry we call home and look forward to yet another year of highlighting the best that this incredible space has to offer.


Merry Holidays and a happy New Year to you, dear reader. We sincerely hope the season is one filled with joy and celebration and you manage to find some downtime somewhere between the Christmas rush and closing inventory.

But let’s move past the pleasantries. There’s a new year coming, and with it, big changes on the horizon. If you’ve yet to come up with your resolution, that’s OK. We have it for you: to pay attention. It may be more important now than ever. Here are a few reasons why: Read More

Our Mission

As the industry’s leading publication for over two decades, we want to remind you all that we are more than just another magazine; WE are the nexus of commerce for the counter-culture marketplace; headshops, smoke shops, vape shops, adult novelties, and dispensaries. Both publisher and platform, HQ exists to facilitate the continued evolution of a once-marginalized industry now on the cusp of legitimization.

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Headquest (HQ) is a monthly business-to-business magazine that has been serving a broad range of counterculture retailers since 1998.

HQ goes to smoke/gift shops, hydroponic stores, cannabis dispensaries, adult stores, convenience stores, and similar retailers throughout the U.S. and Canada. Look for HQ Europe/U.K. coming soon!

HQ has a monthly circulation of approximately 16,000. As HQ is distributed to retail outlets only, it has become a trusted buying tool and information source for these retailers. HQ is also distributed at all major tradeshows. Retailers find HQ’s unique insights into our industry via full-length articles and product spotlights, always refreshing and informative. In addition, HQ provides readers with first-hand, successful business practices by featuring a thriving retail store every month. All of this makes HQ the premier trade magazine and your best venue for successful advertising.


Juul Makes Cuts

Need a job? So do a whole bunch of (former) Juul employees. In response to criticism over its marketing practices, which investigators claim are aimed

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Speaking of Jobs Openings

Cannabis recruiting company Vangst just released its 2019 annual salary guide and as expected, as more states legalize medical or recreational cannabis sales, and nascent

Read More »

Facebook FEED

2 months ago
Cannabis Legalization Bill Passes Historic First House Committee Vote

Tokeaway: One MORE step in the right direction --- for the first time ever, a congressional committee has approved a piece of legislation to end marijuana prohibition in the United States.

The ... See more

MORE Act clears Judiciary Committee, but will need to get through seven more groups before hitting House floor

2 months ago

Do You Support a Ban on Non-FDA Approved Vaping Products?

2 months ago
AMA calls for ban on all e-cigarette, vaping products

Tokeaway: The American Medical Association has called for an immediate ban on ann non-approved electronic cigarettes and vaping devices.

The newly adopted AMA poly stance includes:

Urgently ... See more

The American Medical Association has called for a total ban on all e-cigarette and vaping products that have not been approved as cessation tools by the Food and Drug Administration.

2 months ago

Sun Kissed Industries has announce that its soon-to-be subsidiary, Hakuna Supply ( is releasing for sale its new “Fingerprint Lock Box” biometric sensing storage device for ... See more

2 months ago
Trump backs off flavored vape ban he once touted

Tokeaway: President Trump seems to be doing a 180 on plans to curb teen vaping by increasing age restrictions on vape products to 21+. The decision, according to White House and campaign officials, ... See more

Concerns about job losses and impact on reelection drove the decision, officials say.

2 months ago
HQ Magazine

Blazy Susan keeps your smoking accessories organized and easily accessible. They're all about making the world a better place and having fun doing it!

Blazy Susan puts a new spin on organizing and sharing your flower smoking and dab accessories! 💨💯💨

2 months ago

Mondays get a bad rap, but for small business owners and entrepreneurs they should be like lighter fluid, igniting that inner fire. Sometimes all it takes is the wise words of someone who’s gone ... See more

2 months ago

Watch what happens when actual first-time users experience the #NUXCBD disposable vape pen. "Smooth", "Easy" & "Wow" are some of the instant reactions to this pure 150mg CBD concentrate disposable ... See more

2 months ago

Are you short of cash? According to a report on small business management, the vast majority of business failures are the result of inability to understand and manage cash flow effectively. Check out ... See more

2 months ago
Jay and Silent Bob Mystery Pipes – HQ The Mag

Ladies, Ladies, Ladies [and gentlemen], Jay and Silent Bob are in the hizzouse!


@Famousbrandz #famousbrandz #smokeshop #cannabis

Thanks to Famous Brandz, you too will be able to echo Jay’s famous words whenever superfans of the cult comedy duo walk through your doors. What? You don’t know f—kin’ Jay and Silent Bob? The ... See more

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