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If you’re reading this fresh from the mailbox, Halloween season is already in full force, with the annual ghastly celebration only a few weeks away. If you’ve strategized properly, the decorations are already up, and the related promotional events have been long since planned. Remember, every holiday is an excuse for a party, and every excuse for a party is an opportunity for you to move merchandise.

But the experienced among us know that Halloween is barely a pregame for the maelstrom of good cheer and frivolous spending that its conclusion heralds. The Holiday shopping extravaganza is nearly upon us, and for many retailers, this is the season is where our annual bread is buttered.

The cynical among us may scoff. They may argue that the Holiday season is for the box chains, the Walmarts and Best Buys of the world who have turned Thanksgiving into an annual consumer feeding frenzy, but that defeatist mindset has no place within the entrepreneurial spirit. Make the right moves and a slice of that Holiday pie can be yours as well. Read More


Our Mission

As the industry’s leading publication for over two decades, we want to remind you all that we are more than just another magazine; WE are the nexus of commerce for the counter-culture marketplace; headshops, smoke shops, vape shops, adult novelties, and dispensaries. Both publisher and platform, HQ exists to facilitate the continued evolution of a once-marginalized industry now on the cusp of legitimization.

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Headquest (HQ) is a monthly business-to-business magazine that has been serving a broad range of counterculture retailers since 1998.

HQ goes to smoke/gift shops, hydroponic stores, cannabis dispensaries, adult stores, convenience stores, and similar retailers throughout the U.S. and Canada. Look for HQ Europe/U.K. coming soon!

HQ has a monthly circulation of approximately 16,000. As HQ is distributed to retail outlets only, it has become a trusted buying tool and information source for these retailers. HQ is also distributed at all major tradeshows. Retailers find HQ’s unique insights into our industry via full-length articles and product spotlights, always refreshing and informative. In addition, HQ provides readers with first-hand, successful business practices by featuring a thriving retail store every month. All of this makes HQ the premier trade magazine and your best venue for successful advertising.


Good News for CBD Growing

The US Drug Enforcement Administration is “moving forward” and “providing notice of pending applications from entities applying to be registered to manufacture marijuana for researchers.”

Read More »


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18 hours ago
Rob Morrison – HQ The Mag

Meet out Glass Artist of the Month for October --- Rob Morrison. "I’m happiest when I’m producing work. I love the freedom of my being a glass blower and there’s real fulfillment from creating ... See more

1 day ago
Opinion | How legalizing marijuana can save lives — including those lost to vaping

What's Your Toke: Despite legalization in 11 states and Washington, D.C., marijuana’s Schedule 1 classification means that the Food and Drug Administration (FDA) has no oversight authority on its ... See more

Cannabis is controlled as strictly as heroin, which means the federal government can't research and regulate it for safer use.

3 days ago

They're not your grandmother's vases (although they will hold flowers). My Bud Vase turns vintage vessels into one-of-a-kind water pipes for discriminating smokers.

Check them out at ... See more

4 days ago

How many times have you gone into a smoke shop and the person behind the counter is so involved with playing a game on their phone that they barely look up to say hello. It's a pretty safe bet that ... See more

4 days ago

Check out these sweet nuggs!

Moonrock Chocolates are CBD infused chocolates surrounding a chewy center (caramel, oreo cookie, mint and milk chocolate). If you're into breakfast, there's also nuggs ... See more

5 days ago
Juul Deploying Big Tobacco Playbook to Preempt Local Control – HQ The Mag

What's your toke on the whole Juul vs the government situation? Did you know that in its effort to stop localities from establishing their own rules to regulate its product, in the past few years ... See more

In a new white paper by Local Solutions Support Center (LSSC) and Illumination Investigations, Evan Vorpahl and Lisa Graves document how Juul has flooded statehouses with lobbyists to advance T-21 ... See more

5 days ago

Zig Zag is one of the biggest names in rolling papers. For over 100 years Zig Zag has maintained a reputation for consistency and quality ---- now they've added Zig Zag Organic Hemp 1 1/4 Rolling ... See more

6 days ago
The Science of Cannabis Vaporization

Customer education is an important aspect of a successful smoke shop or dispensary --- and it starts with making sure your staff is knowledgeable about the what, why and how of the products you sell. ... See more

Cannabis Vaporization is much different than smoking cannabis. Wondering how? In this guide, we will walk you through

1 week ago

Whether you have two employees or two-hundred, it's important to the success of your business that everyone is operating from the same playbook.

Staff meetings allow you to share information and ... See more

1 week ago
9 States That Could Vote to Legalize Marijuana in 2020 | The Motley Fool

Where is your shop located on the map and what is the vibe around legalization in your state?

Is your state one of them?

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