Hemp has always been a plant of purpose—once prized for rope and textiles, now fueling a fast-growing cannabinoid market shaped by the 2018 Farm Bill. What started with cautious optimism has evolved into a multi-billion-dollar space where passion meets entrepreneurship. We spoke with Logan, founder of Just Organics, about growing his wholesale company into a trusted brand—and expanding it with a retail line, Stash Kings. Launched by a close-knit group of friends in an already crowded market, the business has flourished through persistence, strategic growth, and a foundation of strong relationships.
Can you start by telling us a little bit about yourself and what you do?
My name is Logan and I’m one of the owners of Just Organics. Just Organics is our wholesale business—that’s our bread and butter, but we recently launched a brand called Stash Kings. We have a full lineup of hemp products from packaged flower, shatter, and live resin. We’re also launching packaged edibles and vapes soon, which should be out by the time this article is printed. We’re just trying to diversify and move a little more into branded retail products.
What was the drive to start Stash Kings?
We wanted to take more control over the vertical integration. When you’re selling to someone who’s selling to someone else, you lose control. If we’re selling directly to shops and retail, we have more control over the whole process. It’s important for us to provide a great product to our customers, and by having more control over the process we can do that. We started Stash Kings at the beginning of this year, and it’s been going really well so far.
What challenges have you faced with launching the new brand?
I would say it’s a pretty saturated market, so competition is pretty tough. Sometimes it feels like we’re a little late to the game, but we do have advantages as wholesale distributors that other people might not have. We’re able to have better pricing power and can leverage our existing business relationships. I’m very proud of our team’s strong work ethic and the strong network we’ve built. It helps that my business partner is a really talented salesperson. 
What makes Stash Kings stand out from the competition?
What separates us from our competitors is our price, consistency, quality, and reliability. Because of our volume and the fact that we’re vertically integrated, we don’t rely on anyone else. That gives us more pricing power and control over quality. We’ve been working hard for years, and that work ethic really shows.
What products are performing best right now?
Packaged flower is our top seller. We also have packaged shatter and live batter, which are products that most other brands don’t carry. We’re pumped for our lineup of edibles and vapes to come out soon.
Do you have any fun stories or success moments that stand out to you?
I guess just how big the industry’s gotten. My business partner lives in Colombia, and even there, he runs into people connected to the hemp industry. Any city we go to, we meet people who are somehow in the industry. It’s kind of cool—it feels like it’s gotten too big to fail. Even with states trying to change laws or ban things, the momentum is too strong now.
What’s the best way for people to work with you?
They can find us at industry trade shows. We’ll be at all the upcoming ones. Otherwise, people can go to our websites: justorganicshemp.com and stashkings.com.
Anything else you’d want readers to know?
We’re a small company—just a group of friends really—but we’re growing rapidly. It’s been an interesting journey. We’re outgrowing what a small group can handle and transitioning into becoming something much more substantial. We’ve had a lot of success so far, and we’re excited for the future. 
