January 2021 Welcome

Ladies and Gentlemen, 2020 is officially over. We repeat: 2020 is officially over. Good firkin Lord, what even was that and who in their right mind would have considered that an acceptable year? We have no idea who’s responsible for managing years, but when we find out, they’re getting a damn earful. We’re going full ‘Karen’ on them.  

 

Welcome to 2021. To your left, you’ll soon notice a presidential Twitter feed that is significantly less prolific than to which you’ve become accustomed, while just around the bend, you’ll encounter a subsiding of the pandemic, thanks to scientific breakthroughs achieved by the private sector in strategic partnership with the previous administration.   

 

For those who are especially savvy, there is a trade show just ahead that promises to be the most innovative, luxurious and productive booth show the industry has yet to experience. You’ll want to pay especially close attention to that one. It will likely be the new standard for our market. Beyond that, we see at least 11 more issues packed with insightful and informative content catered specifically to your needs from the longest running publication in the industry.  

 

Happy 2021! 

Recent Articles

Even without the representation and recognition they deserve, women have always been at the center of the cannabis movement.
There are objects Americans buy because they need them, and objects Americans buy because they let them be a certain kind of person. A perfectly functional version exists, usually for a fraction of the price. But the other version comes with a name, a story, and a reason to pay extra.
Walk into any warehouse rave, desert gathering, or rooftop after-hours in 2026, and you’ll feel it: the psychedelic underground is back, louder, weirder, and far more self-aware than its ‘60s predecessor ever imagined.
In 62 BC, Julius Caesar announced his plan to divorce his second wife, Pompeia. She had been involved in an ancient Roman sex scandal, accused of flirting with another man during a women-only religious event.
ile Mike Wittenberg sat in a Dominican Republic prison, a thought occurred to him. “I could appreciate flushing the toilet,” he said. “When you’re in a third-world jail without running water 23.5 hours a day, you learn to appreciate the little things.”
When it comes to marketing, cannabis is different from every other consumer good available today. If sales start to dip in traditional retail, you can simply increase ad spending. However, with companies like Google, Meta, and even traditional broadcasters placing strict bans or severe limitations on cannabis advertising, the standard “pay-to-play” system just doesn’t work.
It feels impossible sometimes to escape the more ridiculousness aspects of pop culture—like pickleball, whatever a Labubu is, and the inevitable media frenzy surrounding Taylor Swift and Travis Kelce's upcoming wedding. Thankfully, there’s at least one trend that’s still on the rise that I can get behind, which is kratom.
When Adelia Carrillo (Fakhri) and Parisa Rad first sat down for brunch in Phoenix, AZ, with a few other women in the cannabis industry, they had no idea how that moment would change the trajectory of their lives. “The energy in that room was transformative,” Adelia says.