What an awesome salesperson you would be if you could read your customer’s mind! Psychic powers are only had by certain members of the X-Men. But if you look close enough at a person’s face, you can get accurate insight into what they are thinking. It’s called the science of micro-expressions.
These tiny, brief changes to an individual’s face typically last between 1/15 to 1/25 of a second, displaying emotion before the person can consciously conceal it. Micro expressions are not learned; they are an involuntary response. When a customer is looking at a product, they’re thinking about everything from function to price and even to color. It’s that first emotional response that can give you an edge towards making a sale.
Happiness
• Raised cheeks
• Wrinkled or tensed lower eyelids
• Lips drawn up at the corners
• Parted lips and teeth on display
• Crows’ feet at the outer edges of his eyes
Sadness
• A pouting lower lip
• Lower jaw jutting forward
• Triangulated skin below the eyebrows
• The eyebrows’ inner corners drawn in and up
• Lips drawn downward at the corners
Disgust
• Wrinkled nose
• Raised cheeks
• Lines showing beneath the lower eyelid
• Raised lower lip
• Raised upper eyelid
Anger
• Tensed lower eyelids
• Flared nostrils
• Extended lower jaw
• Staring or bulging eyes
• Firmly pressed lips
• Squared lips, as if ready to shout
• Lowered, drawn together eyebrows
Surprise
• Widened eyes with the whites showing above and below the iris
• A dropped jaw with teeth on display
• Raised, curved eyebrows above stretched underbrow skin
• Horizontal forehead wrinkles
