Make Your Staff More Meaningful

 

Whether you have two employees or two-hundred, it’s important to the success of your business that everyone is operating from the same playbook.

Staff meetings allow you to share information and training, which will make your business run more smoothly and improve the customer experience in your store.

Staff meetings can also help you identify small problems before they become big ones—or identify good ideas earlier rather than later. The best meetings involve two-way communication, so ask your staff about their input. It’s also a good time to bring up questions and concerns that have been gleaned from conversations with customers. However, do not let meetings turn into gripe sessions. Each meeting should be a learning experience.

Higher Education

In the smoke shop industry there are new products coming out every day, so it’s critical that your staff stay informed so that they can pass that information along to the customers. One way to keep everyone involved is to present a couple of new products at each meeting and give everyone the chance to get all touchy feely with them. You can engage your staff by asking individuals to research specific products or product categories and share what they have learned.

Plan Ahead

Nothing spells a bad ending to a meeting than to have attendees who come in with a blank mind. If there’s an issue you need to deal with or a project for which you need ideas, don’t wait until the meeting to spring it on your staff. Send out a memo ahead of time to give them a chance to rattle it around in their noggin and come up with some suggestions and meaningful input.

Recent Articles

Even without the representation and recognition they deserve, women have always been at the center of the cannabis movement.
There are objects Americans buy because they need them, and objects Americans buy because they let them be a certain kind of person. A perfectly functional version exists, usually for a fraction of the price. But the other version comes with a name, a story, and a reason to pay extra.
Walk into any warehouse rave, desert gathering, or rooftop after-hours in 2026, and you’ll feel it: the psychedelic underground is back, louder, weirder, and far more self-aware than its ‘60s predecessor ever imagined.
In 62 BC, Julius Caesar announced his plan to divorce his second wife, Pompeia. She had been involved in an ancient Roman sex scandal, accused of flirting with another man during a women-only religious event.
ile Mike Wittenberg sat in a Dominican Republic prison, a thought occurred to him. “I could appreciate flushing the toilet,” he said. “When you’re in a third-world jail without running water 23.5 hours a day, you learn to appreciate the little things.”
When it comes to marketing, cannabis is different from every other consumer good available today. If sales start to dip in traditional retail, you can simply increase ad spending. However, with companies like Google, Meta, and even traditional broadcasters placing strict bans or severe limitations on cannabis advertising, the standard “pay-to-play” system just doesn’t work.
It feels impossible sometimes to escape the more ridiculousness aspects of pop culture—like pickleball, whatever a Labubu is, and the inevitable media frenzy surrounding Taylor Swift and Travis Kelce's upcoming wedding. Thankfully, there’s at least one trend that’s still on the rise that I can get behind, which is kratom.
When Adelia Carrillo (Fakhri) and Parisa Rad first sat down for brunch in Phoenix, AZ, with a few other women in the cannabis industry, they had no idea how that moment would change the trajectory of their lives. “The energy in that room was transformative,” Adelia says.