Welcome July 2020

Happy July, fellow fringe entrepreneurs! If you’re reading this, that likely means we’re not all in bunkers yet, so let’s just take a moment to celebrate that thought. For a second there, the evening news was starting to look like the prequel for The Handmaid’s Tale. Over here, we’re still praying to our deities of choice that it really only lasts a few seconds and things will return to a semblance of normal soon. Here’s to hoping. But there is good news on the horizon, albeit, nothing that can dwarf the senseless death and destruction we’ve witnessed in these chaotic weeks, but in terms of the smoke shop world, it’s a pretty damn big deal. HQ Magazine, your authority on all things cannabis and counter-cultural for two decades and counting, is teaming up with Smoke Shop Events to create the first official HQ trade show. What will it be like? Exactly what you’d expect from the merging of the most innovative show and the longest running publication in the space; a one-of-a-kind experience that brings our industry into the new decade with state-of-the-art technology and high-tech advancement to significantly increase your return on investment and reinvent what a trade show is supposed to be. This is evolution, folks—and not the slow kind. We’re talking punctuated equilibrium. Are you ready? We hope so. Be well and be safe, one and all. We’ll catch you on the flipside.

Recent Articles

Even without the representation and recognition they deserve, women have always been at the center of the cannabis movement.
There are objects Americans buy because they need them, and objects Americans buy because they let them be a certain kind of person. A perfectly functional version exists, usually for a fraction of the price. But the other version comes with a name, a story, and a reason to pay extra.
Walk into any warehouse rave, desert gathering, or rooftop after-hours in 2026, and you’ll feel it: the psychedelic underground is back, louder, weirder, and far more self-aware than its ‘60s predecessor ever imagined.
In 62 BC, Julius Caesar announced his plan to divorce his second wife, Pompeia. She had been involved in an ancient Roman sex scandal, accused of flirting with another man during a women-only religious event.
ile Mike Wittenberg sat in a Dominican Republic prison, a thought occurred to him. “I could appreciate flushing the toilet,” he said. “When you’re in a third-world jail without running water 23.5 hours a day, you learn to appreciate the little things.”
When it comes to marketing, cannabis is different from every other consumer good available today. If sales start to dip in traditional retail, you can simply increase ad spending. However, with companies like Google, Meta, and even traditional broadcasters placing strict bans or severe limitations on cannabis advertising, the standard “pay-to-play” system just doesn’t work.
It feels impossible sometimes to escape the more ridiculousness aspects of pop culture—like pickleball, whatever a Labubu is, and the inevitable media frenzy surrounding Taylor Swift and Travis Kelce's upcoming wedding. Thankfully, there’s at least one trend that’s still on the rise that I can get behind, which is kratom.
When Adelia Carrillo (Fakhri) and Parisa Rad first sat down for brunch in Phoenix, AZ, with a few other women in the cannabis industry, they had no idea how that moment would change the trajectory of their lives. “The energy in that room was transformative,” Adelia says.